In 1970, Jack Holman decided to take his family from Upstate New York to bush Alaska. As a new teacher, he enrolled in a program designed to attract teachers to remote villages. Jack was an avid hunter and fisherman. On his weekends he traveled with locals learning the river and exploring the wilderness of Bristol Bay. On many of his trips up the river, he would stop and visit a Norwegian fisherman, Ingdal Bertinussen, that wintered in a cabin on the banks of the river. He had been fishing Bristol Bay since the days of double ender sail boats. The fisherman was in his 80’s and lived alone, so he very much enjoyed the company. One day over coffee he told Jack that he was leaving the river to move closer to his daughter and would be willing to sell the property. In 1973, 160 acres, three old cabins and several hundred yards of river frontage was purchased for $5,000. In 1975, Jack brought in his first fishermen to the “Lodge” and in 1982 built the first guest cabin. In the mid 80’s he quit teaching and devoted the next 30 years to building and improving the facilities while exploring and learning the many different rivers of Bristol Bay.
In 1994, his oldest son John entered the business as a new pilot/aircraft mechanic and guide-in-training. Jack’s youngest son, Matt, began flying and guiding in 2004. By 2008, Jack and his wife Sue had built the lodge into the finest fly out fishing destination in the world. They are now retired and reside in Northern California where Jack is still an avid hunter and fisherman and Sue keeps him out of trouble.